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To start this article, we are going to review some basic terms that we need to be clear about. Starting with the target audience, which is nothing more than that group of people - your audience - to whom you must direct your content in order to achieve the goals of your digital marketing strategy ...

Today we are living in extraordinary times that have taken many companies by surprise.

And just as this crisis came suddenly, it brought with it the warning to be prepared to face economic and social crises in the coming months.

Any type of crisis can have a direct impact on marketing and lebanon ...

Digital advertising: a revolution… with just a click.

And the Internet has changed everything : how we live, how we work, how we consume and—what you expected—how we advertise.

Thanks to it, any brand can advertise and gain visibility.

On a local scale or on a global scale.

And it doesn't matter ...

When you have to carry out an online project, whether you work with a team or individually as a “ solopreneur ”, it is always advisable to have all tasks organized and, above all, controlled.

This way you can ensure better control over what each team member should do, preventing them from ...

You probably know the cost of acquiring a new customer and the profit you get from each sale. But if you base your strategy on these metrics, you'll be missing your real goal: the long-term survival of your company.

To do this, you need to know one of the key metrics of your business: the Customer ...

In this article you will realize that these barriers do not exist, since Big Data Marketing is worked with data collected from both the online and offline world.

There is a tendency to relate Big Data only with digital marketing , so in kazakhstan phone number data this article we review what it is ...

Your audience likes to receive commercial emails on a regular basis, but email marketing statistics also confirm a revealing fact: 86% of consumers consider that more than half of the emails they receive are not useful.

So what do you need to do to send emails that your audience appreciates and ...

It could be said that email is the star tool with which a business can communicate with its clients and potential clients to gain trust, authority, closeness or reputation (among other things).

We can use it to send information, content, announce promotions, news, carry out sales campaigns ...

Having lived through this period of digital transformation around the world for more than a year has taught us to reinvent ourselves and encouraged us to try new techniques, strategies and tools.

Over the past few months, work-from-home rates have increased dramatically in various countries ...

One more term to add to a marketer's usual vocabulary.

After copywriting, thousands of related concepts have emerged that focus on a more specific area. All of them designed to make conversion happen faster.

One of these concepts is UX writing, which involves more detailed ivory coast phone number ...