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No matter the size of your organization, chances are it has been impacted by the COVID-19 outbreak. It has forced many of us to change the way we work and adapt to a sudden shift in consumer behavior.

We’ve put together this series on managing your sales team during a crisis, with tips and ...

Sales types are the ways in which companies offer their products or services. This defines how salespeople will interact with their prospects and customers, and in what format: in person, by phone, or online.

As buyer needs change, so do the types of sales we make. And that should be reflected in ...

The world's best brands have one thing in common: they stand out from their competition.

From their logo designs to their product messaging, brands like Nubank, Apple, Google, and Slack differentiate themselves from their competitors to be instantly recognizable and build a strong base of loyal ...

The visit of Facebook founder and CEO Mark Zuckerberg to Washington on Thursday, September 19, was punctuated by private meetings with elected officials and an interview at the White House with Donald Trump, the President of the United States.

"Good meeting with Mark Zuckerberg of Facebook in the ...

The more a customer sees your brand, the more likely they are to engage with your content. There are different ways to prospect, and nothing prevents you from combining approaches . This is called multi-channel prospecting. In this guide, discover how to prospect effectively on multiple ...

Have you ever tried to get 15 people into a club for the first time? Chances are Tony at the door will politely invite you to go home and play your JBL speaker for your friends...

On the other hand, if you go a few times alone or as a couple and say a friendly hello to Tony, within a few weeks your ...