Project management
Dashboard creation
Best for: Solopreneurs, along with small and medium businesses that want a flexible, all-in-on italian whatsapp number workspace for managing marketing projects, content calendars, and documentation
Pricing: Completely free plan for a single user. Paid plans for teams start at $10/seat/month.
22. Slack
Slack is like a digital headquarters where marketing teams can collaborate in real time. With dedicated channels for projects, departments, and clients, plus instant file sharing and integrations with other marketing tools, Slack helps remote and hybrid teams maintain the quick back-and-forth needed for digital marketing.
Best marketing tools for small business_Slack for internal collaborationImage source
Core features:
File sharing and document collaboration
Video and voice calls
Best for: SMBs looking to improve team communication, whether working in-office or remotely
Pricing: Slack has a completely free plan that holds up to 90 days of messages. To increase memory, paid plans start at $8.75/month.
23. Zapier
Zapier connects your marketing tools together, automating repetitive tasks and creating efficient workflows. For example, it can automatically add new Shopify customers to your email list, or send Slack notifications when you get a bad review. Whether you're syncing project data between tools, automating notifications, or creating custom workflows, Zapier helps streamline your marketing operations.
Best marketing tools for small business_Zapier for marketing automation
Image source
Core features:
Create "if this, then that" workflows (like "when someone fills out my contact form, add them to my CRM")
Pre-built templates for common small business needs
No coding required - just point and click
Best for: Small businesses looking to automate routine tasks without hiring a developer
Pricing: Free for up to 100 tasks/month. Premium plans start at $19.99/month.
Team communication via channels and direct messages
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