This month, Tierra de Sabor has launched its own food marketplace , which acts as a supermarket for the acquisition of the most famous products from Castilla y León.
The executives who have backed this project linkedin database say that this marketplace will bring together most of the marketers in the autonomous community of Castilla y León , eventually having more than 100 marketers selling on the marketplace.
Marketplace of Tierra de Sabor
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The arrival of Christmas has also influenced the launch of this platform on the online market. It aims to take advantage of one of the most important dates for retailers and close the year with positive results, increasing sales volume.
To create the marketplace, the company has worked on an intuitive and product-oriented web and mobile design, a permanent consumer item. Developing a website that boosts trust and encourages user conversions.
from Land of Flavor
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Marketplace of Land of Flavor
Tierra de Sabor has not wanted to miss out on other opportunities offered by important dates, such as Black Friday, and the company is already carrying out marketing campaigns for Cyber Week. These campaigns are sponsored by ITACYL (Technological Institute of Agriculture of Castilla y León) and the Regional Government of Castilla y León.
This new initiative from Tierra de Sabor makes all producers who wish to join the initiative with their products accessible to a large number of people. This marketplace, created to cross borders, reaches the market with national distribution in mind. It wants the most characteristic products of Castilla y León: meats, preserves, legumes and dairy products to be within reach of all Spaniards.
