Log in to a website with Social Networks

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You've probably been to service pages where you could log in using social networks or Gmail. This integration of personal accounts with a platform has the potential to personalize the user experience in digital environments.

Any company can benefit from this process. When lithuania mobile database enable integration between applications, they help the company that owns the platform that the user is accessing have access to important information about who is browsing the environment.

Social networks, for example, store information that can be useful for evaluating our consumption habits, such as age, gender, location, places frequented, etc. This information can be fundamental for a digital marketing strategy and for the sales department of an organization when it comes to creating personalized products for its customers, amplifying its results.