Agencies always use the latest tools and programs on the market for their work. While your company has to constantly worry about acquiring and renewing licenses and purchasing equipment for employees, an agency already has all of this in place. The necessary tools alone for a good agency can cost between €1,000 and €5,000 per month.
A whole team for the price of one employee
It is true that agencies charge a higher hourly rate than an in-house employee, but for this hourly rate of around 150 to 250 euros per hour you get not just one employee, but an entire team of creative minds with enormous practical marketing know-how.
With an agency, you won't have to worry about your marketing being almost or fantuan data completely put on hold due to vacation or illness. Since multiple team members are dedicated to your project, replacements can be found quickly in the event of an absence, saving you the hassle of making personnel decisions.
Direct contact & guaranteed success
Good agencies have structured processes, a direct contact person for you, or a project manager who is responsible for your company and who is committed to ensuring everything runs smoothly for both you and their marketing team. A marketing agency, precisely because they want to retain you as a long-term client, has an even greater interest in meeting all the numbers and targets.
Our practical example: a successful collaboration
You can also have both: in-house + agency! Completely outsourcing all online marketing tasks can certainly make sense. However, many industry experts now recommend a good mix of in-house and outsourcing. To illustrate the benefits of such a mix, we'd like to share with you an example of a successful collaboration between a company and an agency, based on our client ROCKETHOME GmbH.
rockethome logo
ROCKETHOME GmbH is a Cologne-based company founded in 2010 that operates turnkey smart building, energy IoT, and proptech solutions. The company consists of more than 30 IT employees and developers and has opted for a hybrid outsourced marketing model with Werk von Morgen and its own marketing specialist. In our collaboration, we as an agency support ROCKETHOME in the areas of marketing and digitalization and have worked with them to build a digital marketing landscape, which has enabled them to generate targeted traffic and ultimately more leads and new customers .
- Board index
- All times are UTC
- Delete cookies
- Contact us