A large amount of data is transmitted to the back-end business system of WeChat for Enterprise every day, but no one uses it, and the efficiency of the entire information flow is very low.
Tai Fook:
In 2020, all 40,000 offline shopping guides of Chow Tai Fook went online to WeChat for Business. At that time, Chow Tai Fook put forward a slogan: every shopping guide must add one WeChat for botim database Business friend every day.
However, the bottleneck they encountered was that although the number of fans increased rapidly, the conversion efficiency did not improve.
To this end, Chow Tai Fook has put all its business departments and business systems online on WeChat for Business. In this way, every interaction between frontline employees and consumers becomes an effective data analysis. The company can also better understand user needs, perceive market changes, and formulate reasonable operation strategies.
At present, 80% of the top 500 Chinese companies have registered and opened WeChat for business. In various industries, we have helped different companies to achieve internal digitalization and build external private domains. We sincerely hope to have more attempts and explorations with you on the road of private domain commercialization.
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