What's new at Google
Does using shared hosting affect rankings?
The Reboot Online agency conducted a study to determine whether shared hosting affects Google rankings. They hypothesized that cheap hosting is often used by low-quality websites (e.g. PBNs), which can have negative impacts on other websites hosted on the same server. They partially confirmed and refuted this hypothesis.
However, John Mueller stated that such sites have no impact on the rankings of other sites on the same server. You can find the discussion in the following tweet.
Artificial websites like this are pretty much never indicative of any particular effect in normal Google pakistan phone number data Search. It's a cool experiment, a good write-up & analysis, and I love it when folks experiment like this, but it's not useful data.
Host where it makes sense for you.
Source: Search Engine Journal
Google ignores meta descriptions in 70% of cases
Another study , this time from the Portent agency, found that Google ignores meta description text in up to 70% of cases in the TOP 10. The study was conducted based on an analysis of search results for 30,000 keywords.
Source: Search Engine Journal
Support for structured data for shipping on e-shops
Google has started supporting structured data for shipping for e-commerce products . This will display shipping costs in the SERP based on the user's location. However, this information is currently only available in the US.
- Board index
- All times are UTC
- Delete cookies
- Contact us