Creating a Connection
Yes, link building. You can’t underestimate the potential of this strategy. A strong link profile will bring you many benefits, including organic traffic, leads, credibility, and loyalty to your crypto brand from both search engines and users.
Link building
Source Datanethosting
For successful cryptocurrency link building , it is very important to understand how to create quality backlinks according to your project and its goals. Due to the long-term process, there are ways to build links effectively: guest blogging, mass marketing, business directories, outreach, broken link search, etc.
However, you cannot send backlinks to any site. You jiangsu mobile phone numbers database also cannot buy a large number of links. Violation of search engine rules almost always results in sanctions. To avoid problems, choose reliable donor sites to get backlinks. You can search for them manually or use special services such as Collaborator
Special Backlink Service - Collaborator
Social Media Presence
You need to make sure that your crypto brand has a strong social media presence. Create profiles on Instagram, Facebook, Linkedin, and more. You can attract your audience to your website using targeted advertising opportunities. Here are some ideas for posts and stories:
brand videos;
instructions;
industry news;
tips and advice;
descriptions of useful tools;
customer reviews and more.
Create a visual profile. Be active on social networks. Communicate with visitors through comments and private messages. Organize contests and giveaways to attract new users. It will help bring potential customers to the site and develop your crypto brand image.
Binance Instagram
Source: Instagram
Technical Optimization
Imagine the situation: you enter the site from a search engine, and the page loads slowly and for a long time. What do you do? You will probably return to the search page and choose another resource that will load faster. And this is true. Users do not like to wait for pages to load. This is annoying. It worsens the overall impression of the resource. Do you agree?
Google speed optimization
Source: Google PageSpeed Insights
Try to improve technical factors so as not to lose visitors due to slow page loading and other similar nuances. You should optimize the following parameters:
URL structure;
301 redirects;
page loading speed;
mobile compatibility;
canonicalization.
Clean up duplicates on your website. Adapt pages for mobile devices. Remove elements that slow down loading. Add internal links. It can help users interact with your site and have a positive experience. It can help crawlers index pages more efficiently.
Clean up your website from duplicates - 301 Redirects
Source: Infidigit
Final Thoughts
We have only covered the tip of the iceberg. SEO for a cryptocurrency company is a complex multi-step process that requires patience, time, and knowledge. But now you know where to start and in which direction to move. So, let’s summarize how to do SEO for blockchain.
Analyze your project and determine your target audience.
Collect keywords, sort them and distribute them across pages.
Create high-quality, unique content.
Create the site structure.
Optimize meta tags (titles, headings, subheadings, descriptions).
Add visual elements.
Work hard to build a link profile.
Use the potential of social networks.
Optimize technical parameters.
We strongly recommend that you develop a strategy for promoting your crypto project before you tackle the basic tasks. It will make your job easier and your efforts more efficient. SEO strategy is a step-by-step plan that shows how to optimize the website and measure the results. We sincerely hope that you will bring your crypto project to the top 10 search results. Good luck!
