A user-friendly and search engine-friendly URL is nothing more than a clear and concise link, containing keywords referring to the content of a given subpage.
Its elements, organized in a logical way, have a positive impact on the visibility and positioning of the website, as they help both users and robots to navigate the page effortlessly.
So why is it so important to implement this Content Marketing strategy? This is due to the 3 main advantages of creating SEO and a friendly URL:
Page Rank
Friendly URLs have a positive impact when it comes to website view rate.
Placing the appropriate keyword, studied for its search volume in your region and relevant to the topic in the link, contributes to improving traffic and positions in the SERPs.
It is worth noting that Google robots also analyze india phone number list their structure when indexing pages. Thanks to this, they can assess whether a certain resource corresponds to the query entered by users.
Furthermore, a friendly and appropriate URL structure is a critical ranking point, so if we want to reach the top positions for a given phrase, including an ideal keyword for the content in the link, when indexing, we check how this factor improves.
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User Experience
It's no surprise that well-designed, easy-to-use links have a positive impact on user experience and can encourage people to enter a website.
A quality link informs search engine crawlers about the expected content of the target page.
Therefore, by being precise and catchy with our friendly URL, we will attract the attention of recipients and inspire their trust.
Because they are short and intuitive and have a keyword that hits the nail on the head, they are much more attractive to the eye than long and complex links with suspicious-looking characters.
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