This is a guide on how to implement your email marketing campaign in just 6 steps:
? Create your email database
The first step is to collect your customers' emails; their names, dates of birth, among other data, can also be useful.
To collect this information you can do it through a contact form, newsletter subscriptions, giving something in exchange for their email, etc.
? Select an email service provider
Collecting emails, adding them to your contact list with a taiwan b2b leads certain label, sending the emails, among other activities, can be done manually, but it is definitely better to automate them.
For this purpose, there are email service providers from which you can choose the one that best suits you, such as Mailchimp, ActiveCampaign, among others.
? Create your marketing plan
This is perhaps the biggest and most methodical step, as here you must define your audience, segment different groups, decide what content you will write, define objectives, establish metrics, etc.
? Design your emails
Your emails are more than just advertising, so they can't be on a white background with plain text. If you send them like that, you'll never capture your audience's attention and you'll look like a boring brand.
Add design, colors, links, embed videos, images, in short, anything you can think of to make it more attractive.
? Do tests
Before launching your campaigns, make sure everything is working correctly: registration, automation, sending emails, spelling, links, etc.
Don't forget to run these tests on different devices and browsers to make sure everything is in order.
Implement automation
Once you have confirmed that everything is working correctly, you can move on to the final step. Your business is ready to activate your email marketing campaigns!
If you need help with your online advertising, you can contact us through this means . We are experts in establishing a digital marketing strategy to improve your business sales.
