With the provision of food safety and digital marketing

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By utilizing social media, MSMEs can more easily reach consumers outside the village, even outside the island. Their products can be known more widely," he said. This training received high enthusiasm from the participants, especially in the product photography session. Participants were taught techniques for taking product photos with the right lighting and angles, so that the product looks more attractive. Not only that, participants were also taught how to create creative content that could attract the attention of potential consumers. As additional support, UBB also handed over several innovative technological equipment to help the production process of MSMEs in Belo Laut Village.


The equipment provided includes semi-hygienic drying equipment, ecuador phone number library large-capacity freezers for storing raw materials, and packaging equipment that helps products look neater and more professional. With the semi-hygienic drying equipment, people can ensure that the shrimp being dried remains clean, so that the quality of the processed product does not decrease. Large-capacity freezers also help them store raw materials for a longer period of time without reducing freshness, while packaging equipment allows the product to look more attractive to consumers. This program is a strategic initial step for UMKM in Belo Laut Village in increasing the competitiveness of its products in the market.


training, as well as adequate production equipment support, it is hoped that UMKM in this village can develop their processed shrimp products to penetrate regional and national markets. Dr. Ardiansyah expressed his hope that through this program, MSMEs in Belo Laut Village can grow and become independent. "We hope that products from Belo Laut Village, especially empek-empek and other shrimp dishes, can become a widely known culinary icon of West Bangka," he concluded. The Community Service Program from UBB is expected to create a sustainable impact on the economy of coastal communities.