Plan your lead magnet

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Your passion is important and can drive your business idea. But at the end of the day, the product you are producing is consumed by other people. Not only do they have purchasing power, but they can also influence your online and offline reputation through reviews. So don't skip this step! Even if the audience analysis might take more than a day, it doesn't matter. Skipping this step is too risky. It would result in a long series of problems: you will have difficulty segmenting your email list ; you will have difficulty managing targeted ads; your ROAS (Return on Ad Spend) will be negative; your customers will feel misunderstood and will be less likely to remain loyal; you will have difficulty launching personalized campaigns or products; you will waste time and effort and misallocate your resources.


Here are the actions you need to complete on the south africa telegram phone number list first day : Consult online forums and communities where your potential customers are active and try to identify their pain points, challenges, frustrations and goals. If you have the budget, ask them to participate in an interview, webinar, or meeting where you can ask questions in exchange for a reward. Search top posts and comments on platforms like Reddit Search Facebook and LinkedIn groups Search YouTube comments Search your competitors' forums and communities Define your audience's knowledge and experience on the topic at hand Identify your audience based on demographics, gender, age, and language preferences.


Identify their pain points Identify their goals and objectives You can use the template below (available for free in our starter kit ) and duplicate it for each target persona you have. User persona template Get this template with our free starter kit Conduct competitor research Finding out what your potential competitors are doing and trying to reverse engineer it can be a great help. You may find other challenges and goals that are similar to your potential target audience.