These purchases are larger, and there are

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Site speed and Core Web Vitals are important to both SEO and the user experience. Work with your web developer to minimize the scripts used on the site, optimize your images, and really just clean up the code. Once your main crawler issues have been addressed, you can start looking at creating well-optimized title tags and meta descriptions. Make sure these are written for the user and not the search engines. A title tag isn't going to make a difference in your position on Google, but it could make a difference in somebody clicking on your posting versus a competitor.

The Moz crawler is a great tool to help you improve the health of your site. albania phone number library It provides an organized breakdown of all the issues your site might be having as well as tips on how to remedy those issues. Keyword research Now that your site is in tip-top shape, the next step is to move and do keyword research. When doing SEO for B2B companies, it's important to remember that the customer's journey is so much longer than in B2C.

more stakeholders that are part of the buying process. Because of this, when you're doing your keyword research, you need to think about keywords throughout the entire consumer's journey, targeting keywords at the top of the funnel all the way to the bottom of the funnel. Think of it in this way. If your product is a software that does task management, you can't just focus on optimizing for the bottom of the funnel keywords, such as task management software or business organization tool.