Each participant writes down on cards options for overcoming an existing obstacle (one card - one solution, the total number of proposals is not limited).
The organizer, having collected all the notes, distributes them among the other members of the group and announces a solution to the problem with one of the cards.
Participants in the brainstorming session denmark business email list who received options close to the one read out by the leader assemble a set from their cards and come up with a name for it.
The same operation is performed with the remaining cards, the sets are combined, and the phrase that reflects the idea of the final set is the optimal solution to the problem.
The essence of Japanese brainstorming is that recording individual facts on cards allows group members to take a broader view of the problem, and combining these facts into sets and choosing a name for them narrows and concretizes the search for solutions.
Multi-stage (cascade) brainstorming
This method involves forming not one, but two groups at once. The first group includes people who are capable of generating ideas, and the second group includes those who are inclined to analysis and evaluation. The group members who will offer solutions must have a good understanding of the essence of the problem, be free in their judgments, creative, and courageous. As a rule, these are people with a similar temperament, active, and not afraid to take responsibility.
The second group consists of participants who like to question everything, criticize, and look for flaws. Their task is to point out weak points in proposals coming from idea generators. One of the members of this group must be a representative of top management, who can immediately evaluate those options that the participants-critics consider worthy of attention.
Multi-stage (cascade) brainstorming
Each group is headed by a leader who bears full responsibility for its effective work. He must have a good understanding of the essence of the problem, and also be able to direct the thoughts of the brainstorming participants in the right direction and promptly catch valuable ideas. The quality of the results largely depends on the correct choice of leaders and group members.
Cascade brainstorming takes place in the form of a business game and includes several stages:
The second stage is determining ways to solve the problem:
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