Word 2: Marketing Automation
Defined as the use of software technologies to automate repetitive marketing tasks, Marketing Automation promotes more effective customer relationship management by providing the ability to precisely target customers and effectively personalize interactions.
Word 3: Customer loyalty
Customer loyalty refers to the set of strategies and tactics used to retain customers and drive engagement with a brand or product. It includes reward techniques, loyalty programs, and customer satisfaction initiatives.
Word 4: Predictive Analytics
Predictive analytics is a powerful CRM tool that uses historical data and trends to lithuania number screening build models that predict future customer behavior. Understanding and anticipating customer intent is essential.
Word 5: Omnichannel
Omnichannel refers to a sales strategy that provides a unified customer experience across multiple communication channels, such as in-store, e-commerce, and social media .
Word 6: Market segmentation
Market segmentation is a technique used to divide the customer base into distinct groups based on criteria such as age, gender, interests and purchasing behavior. This tactic can help to target and refine marketing and CRM strategies.
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