According to the means of contact: virtual, telephone or in-person sales
Online sales : Transactions are made over the internet, using e-commerce websites, mobile applications or social networks. Example: marketplaces such as Amazon, online store created with Shopify .
Telephone sales : Sales are made through telephone calls, where products or services are promoted and sales are closed. Example: telemarketing.
In-person sales : Sales take place in a physical space with direct contact with the consumer. Examples: physical store, retail, trade fairs, sales in offices.
According to the type of client: B2B or B2C
B2B (Business to Business) : Sales are made between companies. Example: a manufacturer selling to a distributor.
B2C (Business to Consumer) : The company sells directly to the end user. Example: a clothing store that sells to individuals.
According to volume: wholesale or retail
Wholesale : Large quantities of products are sold, usually to other companies that then distribute or sell them at retail. Example: suppliers who sell to supermarkets.
Retail : In retail, sales are made directly to the end consumer in iran telegram data small quantities. Examples: neighborhood stores or retail chains.
Ecommerce website
An e-commerce website is a virtual sales channel that allows you to carry out all online transactions , including payment. SaaS platforms such as Shopify, Prestashop, WooCommerce and Tiendanube offer tools to create your own online store and connect it to a payment gateway without much technical knowledge and at a relatively low cost.
The main advantages of an e-commerce website are:
They facilitate the internationalization of companies, overcoming the geographical limitations of a physical store.
There are no time restrictions: purchases can be made at any time , which improves the customer experience.
Ecommerce management software makes it easy to collect and analyze detailed data on customer behavior and preferences.
The Covid-19 pandemic has given e-commerce a boost that has continued over time. Between 2019 and 2023, the number of e-commerce websites worldwide increased from 9.2 to 26.5 million . This also makes it a saturated market in which it is necessary to use digital marketing strategies such as SEO and email marketing.