It was created to connect artists

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Designers, filmmakers, and musicians with potential supporters who could help them bring their projects to life. Kickstarter founders — Chen, Strickler, and Adler — were inspired by the idea of micropatronage, first introduced by Chen in 2001 when he organized a concert series in New Orleans. He found that he could fund the concerts by getting small donations from many people rather than seeking a single large sponsor.


Chen realized this model could be applied to other creative projects, it directors managers email leads and Kickstarter was born. n April 2009, the founders launched a beta version of the platform, which was widely accepted. Within just a few months, thousands of people were visiting the site daily, and by the end of the year, more than 3,900 projects had been successfully funded. These early projects include films, music albums, art installations, and gadgets.


One of Kickstarter’s foremost successes is the Pebble smartwatch. In 2012, the Pebble team launched a Kickstarter campaign to raise $100,000 to produce their smartwatch. The campaign was a massive success, raising over $10 million in just 37 days, establishing Kickstarter as a viable platform for tech startups and other innovative projects. Over the years, Kickstarter has continued to evolve and grow. In 2014, the platform introduced a new category called “Design and Technology,” specifically designed to support hardware projects.