PR Crisis Management Ebook
Posting information about the situation on your social media buy phone number database profiles and sending an e-mail to your customers is excellent to keep your audience up-to-date. By doing so, you reduce the risk of losing their trust. And, losing your customers’ trust could mean they also stop using your products or services, which could be another disaster you can suffer in a PR crisis.
To coin a robust crisis management plan, it’s crucial to monitor what is being said about your company online on an ongoing basis. You need to know how much negative and positive feedback you achieve daily and be on alert if your reputation starts declining.
Furthermore, it’s important to nurture specific skills which will help you deal with a crisis successfully.
