More and more eSports fans are becoming more and more popular. Young and old alike gather around their computers and mobile phones to watch and play games, either alone or with competitors on the other side of the world. In eSports, like in any other sport, there are amateurs and professionals who train hard, participate in teams and compete in international leagues.
This new era of sports, now in its online version, is not a fad or a trend, but a new form of entertainment that is here to stay. And with it come new opportunities for companies' digital marketing actions.
In this article we tell you what online sports are about, their bulk sms brazil significance and how you can incorporate them into your digital marketing strategy.
What are eSports?
We have known about video games for a long time, they have been with us since childhood, but it is now, thanks to the development of technology, when this activity has taken off to the point where they are not just simple entertainment to pass the time, but an official sport.
They began to gain great weight from 2001. Taking advantage of the possibilities offered by the Internet, the companies dedicated to its creation bet heavily on the development of multiplayer proposals.
Nowadays, eSports, also known as Electronic Sports , are video game competitions where several professional players compete in different scenarios and with multiple objectives depending on the game. The most popular are usually competitions between several teams for well-known games, the games are broadcast live to fans around the world and reach incredible viewing figures.