Preparing political social media strategy is no different than preparing social media strategies for various brands. You still ought to be well informed about the brand (candidate), what it represents, and what message you want to send out to your target audience (voters).
For candidates, especially those less canadian whatsapp number known, social selling might be a great first introduction to voters. Marketing and salespeople often use social selling tactics to build relationships with potential leads. This type of approach will help you establish connections with your voters by presenting them with your plans, and what benefits they’ll have in their communities. It’s definitely one of the things you should add to your political campaign management toolkit.
Do’s
Communicate
Remember that the biggest strength of social media is being able to reach a lot of people at once. But, reaching the voters is not enough. You have to interact with them and respond to their questions, comments, suggestions, etc. You can do that by doing live videos or recording Q&As with questions from social media, replying to posts, creating content such as blogs based on FAQs…