Optimize the timing of pop-ups to make them less intrusive

[oariful1997]

Imagine walking into a store and a salesperson immediately offers you purchase suggestions. They then continue to make other recommendations throughout your visit. While their intentions may be good, you may feel this is pushy and intrusive.

The same thing can happen with pop-ups, but it doesn't have to be. Waiting until your users are ready before displaying a pop-up with useful content can improve user engagement and boost conversions.

This is a psychological principle known as "compositional interruption." An unexpected pop-up window can disrupt a user's flow and refocus their attention, much like a salesperson approaching you in a store.

But for a pop-up window to be well received, a balance must be struck between its bc data america intrusiveness and providing useful information. That's why timing pop-ups is crucial.

Shockbyte Popup Example
That's why the best pop-up marketing software, including OptinMonster, lets you set up powerful targeting rules. These rules allow you to display personalized campaigns to users based on a wide range of triggers or conditions.

For example, time-based rules can display a pop-up after the user has spent a certain amount of time on your WordPress site or on a specific page after they have visited a certain number of web pages. Alternatively, a scroll distance-based rule can display a pop-up after the user has scrolled down a set distance.

Adding Time-Based Triggers to an OptinMonster Popup
OptinMonster can also use InactivitySensor to determine when an account has been inactive, or Exit-Intent technology to detect the exact moment users are about to leave your site.

Using these strategies has helped online businesses like Shockbyte more than double their signups , so it's worth playing around with different timing rules to see what works for your business.