Integrate social media with other marketing channels

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We’ve already said that integration with other channels is critical to the success of your social media and vice versa. And when we talk about other channels, we’re not restricted to your blog or website.

Adding a button that links your social networks to your email will increase your opening and conversion rates.

Plus, it will make it clear to your contacts that there are other places on the web where they can interact with you.

Another interesting place to insert a social media link is the thank you page of the landing page . Here, it is worth remembering that the text of the landing page itself should not contain any kind of link.

Its sole purpose is to obtain contact information from the lead . On thank you pages, however, the idea is valid.

Create your content with sharing in mind
Sharing content published by your Page is essential to increasing the reach of your post.

Therefore, creating viral content is a strategy often adopted by companies in their digital approaches.

That said, be careful not to give your audience the impression that you're looking to go viral.

At the slightest hint of this intention, the public may have a negative reaction and distance themselves from your brand. Therefore, always focus on satisfying the needs and desires of the audience.

After all, there is no need to despair in order to encourage people to share our posts.

Using visual elements such as images, gifs and videos makes it easier to capture the audience's attention and increases the chances of interaction with the post.

So as long as it's in context with everything else, feel free to use this feature.

Another interesting technique to make the message south africa mobile database go viral is to simply use a CTA , that is, a short text that encourages the public to take action.

Add a share button directly to your page and encourage your audience to do so. It's true that not everyone will respond, but asking subtly doesn't hurt.

It doesn't matter if the most used social network in your Digital Marketing strategy is Pinterest , Facebook, Instagram or another.

Using the concept of SMO to guide page management is essential to increasing ROI, reducing the effects of content shock, and maximizing audience relationships.

So, are you ready to optimize your social media? Download our Social Media Marketing Kit to boost your results!