If you've been stuck in a lull with your customer communications, it's time to give your relationship a new meaning. By using the recipient's name, referencing previous purchases, or sending personalized recommendations based on their preferences, you make the mass message feel individualized.
No one wants to feel like a number in the crowd, so why not plan a campaign that starts with an opt-in or a survey/poll to find out what their interests are and what they want to hear from your brand?
Mother's Day is the perfect time to redefine your relationship with your list of japan whatsapp phone numbers customers because an opt-in will show that they are interested in this holiday and that they care about what you are going to tell them through your communications.
Calculate the time of your SMS and define the messages
Timing is crucial in SMS marketing . Send messages at times when your audience is most likely to be receptive, such as during peak shopping hours, when internet traffic is highest, or in the days leading up to the big occasion.
If you're looking for a way to be original, why not create a Mother's Day SMS campaign that revolves around last-minute planning and organizing? A few days before, you could host an exclusive sales event with a link to a website that's only sent via SMS, to create a bit of urgency. Or you could create a parallel SMS campaign that celebrates other family and friends in a bold attempt to generate more non-Mother's Day sales.
Either way, it’s not just about finding a time that suits your specific audience, but also ensuring your messaging comes across differently and manages to win new business from a broader customer base.
Redefine your relationship with the customer
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