Keep your email short and sweet
Posted: Sun Dec 15, 2024 6:04 am
Business leaders (especially senior executives) receive a huge number of emails with proposals every day.
We're talking about busy people, and the easiest way to turn them off is to send them a long, rambling email talking about your company or product.
With this in mind, keep your email short and sweet and get straight to the point .
How short is short? Statistically, the ideal length for a active telegram number data sales email is between 50 and 125 words . Emails of this length typically receive over 50% response rates.
7. Make it easy for your manager to take the next step
To increase your chances of moving a lead down the funnel, make sure it's easy for the lead to take the next step.
For example, if you want to schedule a meeting with your leader, share a link to your calendar and let them book the space from there. It’s important that you take some of the prioritization on your leadership team. You can also sync your SharePoint calendar with Outlook so everyone can see the meeting or event and join it.
Don't force your prospect to respond and offer three time slots and/or locations - this adds unnecessary complexity to the process and can negatively impact your response rate.
8. Send an informal video instead of a boring sales letter.
Last but not least, consider sending your prospects an informal video to introduce them to, rather than bombarding them with another boring sales letter.
There are many email tools that allow you to send personalized videos via email, including Bomb Bomb .
A video recording interface is displayed in an email application, featuring a woman smiling and a record button.
Remember, the goal of this is to humanize your communication and make your work feel more natural and organic. It’s perfectly fine to record a video on your webcam and send it to your potential clients… you don’t have to spend time creating something polished!
We're talking about busy people, and the easiest way to turn them off is to send them a long, rambling email talking about your company or product.
With this in mind, keep your email short and sweet and get straight to the point .
How short is short? Statistically, the ideal length for a active telegram number data sales email is between 50 and 125 words . Emails of this length typically receive over 50% response rates.
7. Make it easy for your manager to take the next step
To increase your chances of moving a lead down the funnel, make sure it's easy for the lead to take the next step.
For example, if you want to schedule a meeting with your leader, share a link to your calendar and let them book the space from there. It’s important that you take some of the prioritization on your leadership team. You can also sync your SharePoint calendar with Outlook so everyone can see the meeting or event and join it.
Don't force your prospect to respond and offer three time slots and/or locations - this adds unnecessary complexity to the process and can negatively impact your response rate.
8. Send an informal video instead of a boring sales letter.
Last but not least, consider sending your prospects an informal video to introduce them to, rather than bombarding them with another boring sales letter.
There are many email tools that allow you to send personalized videos via email, including Bomb Bomb .
A video recording interface is displayed in an email application, featuring a woman smiling and a record button.
Remember, the goal of this is to humanize your communication and make your work feel more natural and organic. It’s perfectly fine to record a video on your webcam and send it to your potential clients… you don’t have to spend time creating something polished!