Create compelling follow-up emails for your offers
Posted: Sun Dec 15, 2024 5:39 am
Imagine this: you've done research on your client, figured out how your business can help them, put together the perfect pitch deck, and sent out a proposal , but still haven't heard back from the client.
This can be frustrating and exhausting for any salesperson. However, you don’t have to wait silently to see if your efforts yield any results. You can simply monitor your offers.
Follow-up emails offer a second chance to influence the recipient, especially when sending an offer. It often takes several touchpoints before a prospect becomes a customer.
70% of sellers stop at one email. However, if you send more emails, whatsapp number data you have a 25% chance of getting a response.
Why should you be concerned that you might be being stalked by a client?
Did you know that only 2% of sales happen during the first contact and only about 8% of salespeople repeat it 6 or more times?
Imagine all the time and effort you put into creating the perfect proposal, only to give up at the first contact.
If around 60% of customers reject offers at least four times before deciding to buy, then it's safe to say that your persistence is a huge factor in making a sale.
Here are our top tips for creating compelling follow-up emails that will earn your customers' trust.
Keep them captivated by your topic
Crafting an attention-grabbing subject line is a critical first step to making your follow-up email stand out in a crowded inbox. The subject line serves as the gateway to your message, determining whether the recipient will open it or simply ignore it.
Your subject line should be short and to the point. It should clearly convey the purpose or main benefit of your email without being vague or using too many words. State the value you provide in the email subject line.
Some examples we like:
"I have the design templates you are looking for"
"Claire, we look forward to transforming your building."
"Affordable Real Estate: We Know Where to Look"
"Limited Offer: Office Cleaning Services That Are a Steal"
Some examples we don't like:
"Hi, have you seen my latest letter and proposal?"
"Just checking the offer again"
"You won't get a better offer than this. Sign the offer."
Remember to use words that create a sense of urgency and compel the recipient to open the email immediately.
This can be frustrating and exhausting for any salesperson. However, you don’t have to wait silently to see if your efforts yield any results. You can simply monitor your offers.
Follow-up emails offer a second chance to influence the recipient, especially when sending an offer. It often takes several touchpoints before a prospect becomes a customer.
70% of sellers stop at one email. However, if you send more emails, whatsapp number data you have a 25% chance of getting a response.
Why should you be concerned that you might be being stalked by a client?
Did you know that only 2% of sales happen during the first contact and only about 8% of salespeople repeat it 6 or more times?
Imagine all the time and effort you put into creating the perfect proposal, only to give up at the first contact.
If around 60% of customers reject offers at least four times before deciding to buy, then it's safe to say that your persistence is a huge factor in making a sale.
Here are our top tips for creating compelling follow-up emails that will earn your customers' trust.
Keep them captivated by your topic
Crafting an attention-grabbing subject line is a critical first step to making your follow-up email stand out in a crowded inbox. The subject line serves as the gateway to your message, determining whether the recipient will open it or simply ignore it.
Your subject line should be short and to the point. It should clearly convey the purpose or main benefit of your email without being vague or using too many words. State the value you provide in the email subject line.
Some examples we like:
"I have the design templates you are looking for"
"Claire, we look forward to transforming your building."
"Affordable Real Estate: We Know Where to Look"
"Limited Offer: Office Cleaning Services That Are a Steal"
Some examples we don't like:
"Hi, have you seen my latest letter and proposal?"
"Just checking the offer again"
"You won't get a better offer than this. Sign the offer."
Remember to use words that create a sense of urgency and compel the recipient to open the email immediately.