While it may seem childish, incorporating games into your social media marketing strategies can be beneficial for your brand.
Now, where does this practice come from?
Implementing games on your social networks comes list of belarus whatsapp phone numbers from the learning technique called “gamification” which is based on transferring the mechanics of games to the educational-professional field in order to achieve better results.
This serves to:
Absorb knowledge.
Improve skills.
Increase motivation.
Promote interaction.
Reward a specific action.
Etc.
gamification
Now, what does marketing have to do with gamification?
It's simple.
Within marketing, gamification serves as a strategy to obtain positive results in terms of traffic and branding management. In other words, in addition to entertaining users, it seeks to achieve good interaction with the customer and, in the long run, that they become involved with the brand.
