Why it's great: Massive audience reach

[sweetyakter]

Paid Search (PPC/Google Ads): Bidding on keywords to display ads at the top of search results. You only pay when someone clicks. Highly effective for immediate visibility and targeting specific intent. Google Ads offers various ad formats, including lead forms.
. Social Media Platforms (LinkedIn, Facebook, Instagram, TikTok, YouTube)

, detailed targeting capabilities, and diverse ad formats.
LinkedIn (Primarily B2B, but also B2C for professionals):

Organic: Professional networking, thought venezuela phone number list leadership, content sharing, engaging in relevant groups.
Paid (LinkedIn Ads & Sales Navigator): Unparalleled B2B targeting by job title, industry, company, seniority, skills, etc. Lead Gen Forms allow users to submit info with a few clicks. Sales Navigator is essential for advanced prospecting and list building.
Facebook & Instagram (Primarily B2C, but also B2B for specific niches):

Organic: Community building, engaging content, Facebook Groups.
Paid (Meta Ads): Robust targeting based on demographics, interests, behaviors, and custom audiences. Excellent for visual products/services. Lead Ads allow for in-platform lead capture.