Find the balance that gives you the best
Posted: Tue Apr 22, 2025 8:34 am
Sometimes more specific ads can result in lower click-through rates, but higher conversion rates . results within your target range.
For example, let's say you sell high-end dress shoes.
Adding phrases like "get a free bow tie with your order" to your ad guatemala phone number lead might attract shoppers searching for deals. On the other hand, phrases like "fine craftsmanship" or "custom Italian design" might attract people looking for premium brands.
A special offer might get you more clicks, but it probably won’t bring you many loyal customers in the long run.
5 ways to use Quality Score to improve your advertising performance
4. Consider updating your landing page
Attracting users to your website is only one part of online marketing. Providing your visitors with a great website experience is critical.
For example, let's say you sell high-end dress shoes.
Adding phrases like "get a free bow tie with your order" to your ad guatemala phone number lead might attract shoppers searching for deals. On the other hand, phrases like "fine craftsmanship" or "custom Italian design" might attract people looking for premium brands.
A special offer might get you more clicks, but it probably won’t bring you many loyal customers in the long run.
5 ways to use Quality Score to improve your advertising performance
4. Consider updating your landing page
Attracting users to your website is only one part of online marketing. Providing your visitors with a great website experience is critical.