This experience is the latest in a series of activities that explore
Posted: Mon Apr 21, 2025 10:06 am
This type of experience adds a little immersive excitement to the shopping experience - but post-pandemic, AR has taken on new importance for brands and consumers alike, and will attract luxury shoppers back to physical stores with a differentiated shopping experience.
Burberry said , “ the relationship between physical and digital experiences, creating chile phone number lead exciting new concepts for our community and elevating the luxury experience.”
6. IKEA Studio App
IKEA’s design lab, Space10, recently revamped IKEA’s AR products to create more functional and immersive experiences.
Previously, the Ikea Place app allowed users to place virtual furniture in a room using AR. Now, using the LiDAR sensor in the iPhone, the new Ikea Studio app enables users to capture entire 3D room plans and redesign them, including everything from window and door frames to wall color and rugs.
Image: Designwith.studio
However, according to Wired, this version of Ikea Studio is mainly to prepare for the arrival of Apple Glass, which can create more immersive and realistic AR experiences.
7. Gucci – AR virtual sneaker try-on
One of the main reasons retail brands are investing in AR technology is to help customers make faster and more informed purchasing decisions. Gucci was one of the first luxury brands to do so, adding an AR feature to its app that allows users to virtually “try on” sneakers.
Burberry said , “ the relationship between physical and digital experiences, creating chile phone number lead exciting new concepts for our community and elevating the luxury experience.”
6. IKEA Studio App
IKEA’s design lab, Space10, recently revamped IKEA’s AR products to create more functional and immersive experiences.
Previously, the Ikea Place app allowed users to place virtual furniture in a room using AR. Now, using the LiDAR sensor in the iPhone, the new Ikea Studio app enables users to capture entire 3D room plans and redesign them, including everything from window and door frames to wall color and rugs.
Image: Designwith.studio
However, according to Wired, this version of Ikea Studio is mainly to prepare for the arrival of Apple Glass, which can create more immersive and realistic AR experiences.
7. Gucci – AR virtual sneaker try-on
One of the main reasons retail brands are investing in AR technology is to help customers make faster and more informed purchasing decisions. Gucci was one of the first luxury brands to do so, adding an AR feature to its app that allows users to virtually “try on” sneakers.