Your social media personality isn’t engaging
Posted: Mon Apr 21, 2025 7:17 am
For example, the number of ‘Likes’ on a Facebook page isn’t necessarily a performance indicator. Just because you have millions of likes on a page doesn’t mean anyone is talking about or sharing it.
It’s better to analyze something like ‘engagement rate’ because you can tie that in with traffic and conversions from social media channels.
4.
On social media, your brand should be morocco whatsapp number data 5 million welcoming, entertaining, and show that you’re not all business. Keep your audience in mind, and remember that not every social brand needs to be witty or funny.
It’s also essential to keep your personal beliefs off your company’s social media networks. You could lose followers or turn them against you if you talk about controversial issues that don’t affect your business. Some company social media fails have been epic – forcing them into crisis mode and firing employees. (Google ‘corporate social media disasters’ if you want to be reminded of some famous fails!)
It’s better to analyze something like ‘engagement rate’ because you can tie that in with traffic and conversions from social media channels.
4.
On social media, your brand should be morocco whatsapp number data 5 million welcoming, entertaining, and show that you’re not all business. Keep your audience in mind, and remember that not every social brand needs to be witty or funny.
It’s also essential to keep your personal beliefs off your company’s social media networks. You could lose followers or turn them against you if you talk about controversial issues that don’t affect your business. Some company social media fails have been epic – forcing them into crisis mode and firing employees. (Google ‘corporate social media disasters’ if you want to be reminded of some famous fails!)