Social Media Posting Calendar Template

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Great. So, to summarize, you know what to post about thanks to your social media content strategy . You may also know how to find the best times to post on social media based on your audience. You've also learned that scheduling software (like Hootsuite) can automate your tasks and make it easier to stay organized.

But how do you make all this happen? It's time to create a social media posting schedule that's right for your business.

Download our free social media posting calendar template . Designed for Google Sheets,malaysia mobile phone number data it's easy to edit and share with your team. You can get started with this amazing tool in three easy steps.

Bonus: Download our free customizable social media content calendar template to easily plan and schedule all your content in advance.

Step 1: Register
Click the magic link above. We'll take you to a registration page where we collect some basic information about you.

Step 2: Copy the file
The file opens in Google Sheets as a read-only file. Click File , then click Create a Copy to create your editable version, which will be saved to your Google Account.

social media editorial calendar in Google Sheets

Step 3: Fill out the file
In this file, you'll see several tabs at the bottom titled Strategy, Monthly View, Weekly View, and Evergreen Content. Here's how to use them:

Strategy
Include your business goals, social media objectives, and content pillars. You can also include up to six key posts to promote this year.

social media content plan

You can use this section to check that your content fits into one of the pillars and is aligned with your overall strategy. It's a kind of safeguard.

Monthly view
Access an overview of key dates, holidays, and upcoming events, and visualize your important posts and associated tactics. The monthly view shows how you plan to implement your strategy.

2022 social media content calendar

You can use the monthly view to get a high-level view of your tactics and to generate ideas for your weekly content production.

Weekly view
Organize your weekly publishing schedule. Fill out this tab in advance so you know what type of content to publish each week. You can duplicate it for each week. Once the content is published, you can delete or hide the tab.

weekly social media posting schedule

Evergreen content
List your best posts that you might recycle or republish in the future. This tab is perfect for those times when you have no idea what content to publish.

evergreen content library bringing together all your successful publications

Modify the template to work for you. This social media posting calendar is easy to adapt to any business. For example, if you don't have a Twitter account, delete rows 14-17 from your weekly view. Make the template your own!