Email Marketing Statistics and trends
Posted: Thu Mar 27, 2025 9:46 am
Are you ready to join the Email Marketing revolution?
Email Marketing is undoubtedly a high-impact action for customer chinese overseas europe database acquisition. The relatively low costs of email marketing campaigns are difficult to beat by other marketing strategies or methods. Added to this is the advantage of a high ROI, especially important in difficult economic times. To stay ahead of the competition and ensure that your emails are opened, however, you should not ignore the new trends!
BIMI – More than just a logo!
If you want to make your email stand out in a crowded inbox, BIMI , which stands for “Brand Indicators for Message Identification,” can help. This new standard allows most modern email and web clients to display brand logos next to the sender’s name.
The introduction of this technology requires a little effort, but it is well rewarded by the benefit of providing recipients with a greater sense of trust towards the message which can translate into higher opening and conversion rates.c
From a technical point of view, implementing BIMI requires DMARC authentication , which helps improve deliverability, as emails sent in this way are classified as more trustworthy by email clients.
Email Marketing is undoubtedly a high-impact action for customer chinese overseas europe database acquisition. The relatively low costs of email marketing campaigns are difficult to beat by other marketing strategies or methods. Added to this is the advantage of a high ROI, especially important in difficult economic times. To stay ahead of the competition and ensure that your emails are opened, however, you should not ignore the new trends!
BIMI – More than just a logo!
If you want to make your email stand out in a crowded inbox, BIMI , which stands for “Brand Indicators for Message Identification,” can help. This new standard allows most modern email and web clients to display brand logos next to the sender’s name.
The introduction of this technology requires a little effort, but it is well rewarded by the benefit of providing recipients with a greater sense of trust towards the message which can translate into higher opening and conversion rates.c
From a technical point of view, implementing BIMI requires DMARC authentication , which helps improve deliverability, as emails sent in this way are classified as more trustworthy by email clients.