Principles of choosing a logo
Posted: Sat Feb 22, 2025 7:17 am
When thinking about what kind of company name to come up with, pay attention to the use of the following criteria:
Euphony . At first glance, a beautiful, laconic, easy-to-pronounce word is quickly remembered and evokes positive associations (at a subconscious level). The optimal length of a name for a trademark is 1-2 words and nothing more. At the same time, it is desirable that they be related to the organization's area of activity.
Creativity . The name should reflect the creative concept of the company, its atmosphere and philosophy for people. An unusual name will definitely attract the attention of customers and increase memorability. However, when choosing a name, you should not focus only on this criterion: not all companies will suit creative jiangxi mobile number database names.
Matching the audience's needs and demands . It is important that the name reflects the essence of the activity, briefly describes the brand's focus and even visualizes the goods or services.
Taking into account the age and financial status of potential clients. This information will help you choose the most effective name and logo for your trademarks.
Selecting a logo
It goes without saying that after naming your logo, it should reflect your brand and what it stands for, but to create the best design, you need to figure out what makes it unique to your audience.
For a successful start, you need to not only come up with a "trademark" for the company, but also design a suitable symbol. It is important to create a tandem of name and image. To make the elements of the brand style memorable, when choosing a logo, follow these parameters:
Euphony . At first glance, a beautiful, laconic, easy-to-pronounce word is quickly remembered and evokes positive associations (at a subconscious level). The optimal length of a name for a trademark is 1-2 words and nothing more. At the same time, it is desirable that they be related to the organization's area of activity.
Creativity . The name should reflect the creative concept of the company, its atmosphere and philosophy for people. An unusual name will definitely attract the attention of customers and increase memorability. However, when choosing a name, you should not focus only on this criterion: not all companies will suit creative jiangxi mobile number database names.
Matching the audience's needs and demands . It is important that the name reflects the essence of the activity, briefly describes the brand's focus and even visualizes the goods or services.
Taking into account the age and financial status of potential clients. This information will help you choose the most effective name and logo for your trademarks.
Selecting a logo
It goes without saying that after naming your logo, it should reflect your brand and what it stands for, but to create the best design, you need to figure out what makes it unique to your audience.
For a successful start, you need to not only come up with a "trademark" for the company, but also design a suitable symbol. It is important to create a tandem of name and image. To make the elements of the brand style memorable, when choosing a logo, follow these parameters: