Additional benefits of having quality product search functionality include:
Improves bounce rates, browsing time, page views and
Reduces the number of calls to customer service;
Low product return rates;
They improve customer service because call center agents can guide customers to find relevant products and information more efficiently.
To ensure you are meeting customer expectations, ask yourself the following questions:
Is the search bar obvious? Or does it get lost germany telegram data in the rest of the site? Putting words like “enter keyword” or “search” in front of it tells users what to do.
Does the search function allow filter options?
Are you saving your customers time by offering an autofill feature?
Do you provide a breadcrumb tail that allows the user to select, deselect, clear, and refine their results?
These are some of the features that contribute to a good search experience for your eCommerce site. If you don’t take steps to improve your existing search functionality, many of your competitors will hire this service and get ahead.
More than just a place where customers go to get information about your products and services, your website is the centerpiece of your company’s digital presence. In today’s highly competitive marketplace, you can’t afford to let your website become stagnant. It needs to be alive, breathing, and constantly evolving, building on your brand.
Think of your website as the heartbeat of your business: the beat of your digital marketing campaigns is what pumps traffic, leads, and ultimately money, to every other area of your business. Much like the human body, your business cannot survive without its heart and the soul it provides.
We know how important websites are, so we’ve focused our video on all the ways to build and maintain a top-notch website. Here are the seven steps to having a successful website.
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