Customize, also, the non-shipping
Posted: Thu Feb 20, 2025 4:13 am
Knowing when NOT to send a certain campaign is also part of (good) digital marketing.
Not sending a certain campaign to someone may be due, in addition to what we have already discussed (not being the target, not being in the right location, not being a consumer of a certain product...) to strategic planning.
It is not advisable to send too many messages to one person continuously, so we must personalize each campaign we carry out with dynamic segments in which we establish that the person who has received an email from us in the previous 1, 2, 5 days will not receive the current campaign.
We can also do this when the user is “inactive”, that is, when the person does not open any of our emails for a certain period of time. If they are not interacting with our content, don’t you think it would be better for that user to stop receiving it?
In this way, we save time and money, and, on the other hand, we avoid being perceived as “spam”.
Email marketing is no longer a mass communication medium, but a two-way channel. However, to achieve this, companies must know the person on the other end and thus offer them the best at the right time.
This article was written by Alma Montes, from E-goi .If you are interested in Marketing , you surely understand the importance of knowing how to calculate a price.
A task that is not as simple as labeling items on the shelf or on the website, as it involves a broad understanding of:
consumers;
market;
competitors;
suppliers;
taxes;
and the diversity of your company's offerings.
Therefore, it is necessary to carry out an in-depth panama mobile database evaluation process to define the best price for a product in order to, at the same time, maximize profits and ensure the financial health of your company.
Also, there is no one way to set prices ! There are several pricing strategies, so it is very important to understand all the aspects involved in that process.
Do you have doubts about how much your service is worth? Do you get carried away by the price of the competition and the pressure of the client? To stop this from happening to you again, in this article we will teach you how to calculate the correct price of a company's products and services.
Keep reading!
Not sending a certain campaign to someone may be due, in addition to what we have already discussed (not being the target, not being in the right location, not being a consumer of a certain product...) to strategic planning.
It is not advisable to send too many messages to one person continuously, so we must personalize each campaign we carry out with dynamic segments in which we establish that the person who has received an email from us in the previous 1, 2, 5 days will not receive the current campaign.
We can also do this when the user is “inactive”, that is, when the person does not open any of our emails for a certain period of time. If they are not interacting with our content, don’t you think it would be better for that user to stop receiving it?
In this way, we save time and money, and, on the other hand, we avoid being perceived as “spam”.
Email marketing is no longer a mass communication medium, but a two-way channel. However, to achieve this, companies must know the person on the other end and thus offer them the best at the right time.
This article was written by Alma Montes, from E-goi .If you are interested in Marketing , you surely understand the importance of knowing how to calculate a price.
A task that is not as simple as labeling items on the shelf or on the website, as it involves a broad understanding of:
consumers;
market;
competitors;
suppliers;
taxes;
and the diversity of your company's offerings.
Therefore, it is necessary to carry out an in-depth panama mobile database evaluation process to define the best price for a product in order to, at the same time, maximize profits and ensure the financial health of your company.
Also, there is no one way to set prices ! There are several pricing strategies, so it is very important to understand all the aspects involved in that process.
Do you have doubts about how much your service is worth? Do you get carried away by the price of the competition and the pressure of the client? To stop this from happening to you again, in this article we will teach you how to calculate the correct price of a company's products and services.
Keep reading!