11 Ways to Promote a New E-Book
Posted: Thu Feb 20, 2025 3:41 am
From our own experience, we can say that creating an e-book is a relatively long and laborious process , which might not seem like much at first glance. Therefore, it is essential to think about its promotion before releasing it into the world.
Since we already have some experience with creating e-books, we would like to share with you the best tactics we use when promoting them. The main goal of the entire strategy should be to get as many downloads as possible , and as many as possible from the relevant target group. But before we start analyzing the individual points of its promotion, we should clarify what an e-book is and why create one in the first place.
What is an e-book and why create one?
An e-book is an electronic document that contains a large amount of data . It is a file designed to look and feel like an electronic publication. It usually contains a detailed description of a topic, just like a traditional book. Unlike a traditional book, however, an e-book is much more mobile , it is easier and faster to distribute, and social sharing and call-to-action elements can be easily added.
From a content marketing perspective, an e-book is considered “advanced” content. It is consumed primarily by sri lanka phone number data those who already have some knowledge of the topic and want to gain additional valuable information. From this, we can deduce the following statements:
An e-book serves to strengthen your authority in the field.
Users who download your e-book are much deeper in the marketing funnel than those who just read your articles.
Thanks to the e-book, you will get a contact email address for this type of visitor, which you can then use for subsequent promotion or email marketing .
It is primarily thanks to these three reasons that e-books are profitable for companies and have become a phenomenon and a major element of content marketing in the last few years . Although the creation and preparation of an electronic publication itself takes a considerable amount of time, its subsequent promotion is at least as important, if not a more essential part of the complete strategy . Let's recall together the options that will help you spread your e-book among your target group.
Find industry authorities and reach out to them
If you are in a situation where your e-book is almost ready, you have an ideal opportunity to reach out to influential industry authorities . Give them the opportunity to evaluate your e-book and ask them for feedback. Not only will you gain valuable information, but references from industry authorities will also support your credibility . When you promote your e-book, you can use these references in abbreviated form. The more you involve influential industry authorities in the creation of the e-book and give them the opportunity to comment on the e-book or even edit it, the greater the chance that they will mention the book you are preparing on their website and social networks . A nice method for how to proceed effectively in a similar case was described by Josef Kadlec in a guest post on the .
Since we already have some experience with creating e-books, we would like to share with you the best tactics we use when promoting them. The main goal of the entire strategy should be to get as many downloads as possible , and as many as possible from the relevant target group. But before we start analyzing the individual points of its promotion, we should clarify what an e-book is and why create one in the first place.
What is an e-book and why create one?
An e-book is an electronic document that contains a large amount of data . It is a file designed to look and feel like an electronic publication. It usually contains a detailed description of a topic, just like a traditional book. Unlike a traditional book, however, an e-book is much more mobile , it is easier and faster to distribute, and social sharing and call-to-action elements can be easily added.
From a content marketing perspective, an e-book is considered “advanced” content. It is consumed primarily by sri lanka phone number data those who already have some knowledge of the topic and want to gain additional valuable information. From this, we can deduce the following statements:
An e-book serves to strengthen your authority in the field.
Users who download your e-book are much deeper in the marketing funnel than those who just read your articles.
Thanks to the e-book, you will get a contact email address for this type of visitor, which you can then use for subsequent promotion or email marketing .
It is primarily thanks to these three reasons that e-books are profitable for companies and have become a phenomenon and a major element of content marketing in the last few years . Although the creation and preparation of an electronic publication itself takes a considerable amount of time, its subsequent promotion is at least as important, if not a more essential part of the complete strategy . Let's recall together the options that will help you spread your e-book among your target group.
Find industry authorities and reach out to them
If you are in a situation where your e-book is almost ready, you have an ideal opportunity to reach out to influential industry authorities . Give them the opportunity to evaluate your e-book and ask them for feedback. Not only will you gain valuable information, but references from industry authorities will also support your credibility . When you promote your e-book, you can use these references in abbreviated form. The more you involve influential industry authorities in the creation of the e-book and give them the opportunity to comment on the e-book or even edit it, the greater the chance that they will mention the book you are preparing on their website and social networks . A nice method for how to proceed effectively in a similar case was described by Josef Kadlec in a guest post on the .