analyze user data and purchase behavior history,
calculate the lifetime value of a customer,
recommend suitable products for specific segments,
prepare common automation scenarios.
In this article, we will focus only on copywriting – because the text content really determines the success of an email to a large extent . What will the recipient of the email see first? Subject and preheader = text. How do you tell customers that you have a great offer if they can't see the graphics? With text.
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It will make your work easier if the emailing tool you choose already has AI integrated.
Leadhub and the magic wand, Boldem with 11 modes
The magic wand in Leadhub offers several options.
It will suggest several other, more attractive variants for your original text.
It shortens a long text to an acceptable length without losing the main message.
It will formulate a catchy subject line that will correspond with the content of the email. It will generate more alternatives.
It creates a headline from the text that draws attention to the main information.
It generates a custom paragraph based on specific requirements, such as:
Write a paragraph about the benefits of taking probiotics.
Write an abandoned cart reminder and offer a 5% discount if the customer completes the purchase within 24 hours.
Write a text that will motivate a new contact in the database to make their first purchase with a discount of CZK 100. The discount can be applied to any product, but only if the total order value is higher than CZK 700.