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What is the current state of the website?

Posted: Mon Feb 17, 2025 10:23 am
by nishat@264
Write down what you like about the current website and what is not so well done. Also evaluate the functionality and logical structure. If possible, ask your customers or other "outsiders" what they think of your site. The outside perspective can be very informative. And don't forget your employees, they often have valuable tips. After all, they are usually closer to the customer and have a different perspective depending on their department.

To improve something, you have to know where you currently stand.

Analysis data on pages visited, bounce rates, visit times finland whatsapp data and sources often provide information about what should be optimized on your website. But statements about visibility, ranking and comparison with competitors also provide important information for the website relaunch and for specific goals. There are various tools for this; the following have proven to be useful for us:

We would be happy to do this for you. Simply book our free website analysis .

3. Who are your target groups?
If you want to target new customers, you need to understand who they are and what makes them tick. The more precisely you know this, the more appropriately you can design your website and the more successful it will be.

Ask yourself:

Who is my ideal customer? (Think about your best customers.)
What problems does he have, what does he want, what does he need?
What is he looking for and with what terms?
What is his biggest pain point right now?
How can I help him, which of my products will solve his problem?