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Retailers asked not to ban foreign language signs

Posted: Wed Feb 12, 2025 4:23 am
by nurnobi40
The Association of Retail Companies (AKORT) and the Association of Internet Trade Companies (AKIT) sent a letter to the State Duma with a request to preserve names and signs in a foreign language, writes Forbes.

What is it about: the draft amendments to the law "On the state language of the Russian Federation" are being considered in the State Duma, but the last changes to it were in May 2024. The purpose of the bill overseas chinese in europe data is to protect the Russian language and limit the use of Anglicisms and foreign words in Russia, primarily in the public space, follows from the explanatory note. To this end, it is proposed to make the use of the Russian language mandatory on signs, in names and advertising.

What the letter says: representatives of offline and online trade fear that the adoption of amendments will complicate the work of businesses. For example, it will affect the recognition of enterprises and brands. "Most websites on the Internet are written in Latin, and company names correlate with them - this allows for clear identification of the company," explains the head of AKIT Artem Sokolov.

According to his estimates, replacing the names on the signs will cost companies a total of tens of billions of rubles. Small and medium businesses, such as owners of pick-up points, will also face additional expenses.