Fonts and font sizes to use in emails
Posted: Sat Dec 07, 2024 3:32 am
Francois KOLLI
September 10, 2024
Sending email
To be successful with your email campaign , it is essential to always choose the right fonts and font sizes to use. Here are some tips that will allow you to properly format your emails so that you can write them easier to read .
If you want to embellish the content of your emails, never neglect typography . Make sure that your texts are perfectly legible, whatever the medium on which they will be displayed. Avoid fonts that are too condensed . Also avoid those where the space between letters is not standardized . You also have to take into account the page weight, height , width and flag
Prefer standard fonts and font sizes
By choosing standard fonts and font sizes , you can be sure that your emails usa email list will always look good , even on mobile devices . When writing them, use one of the following fonts:
Arial
Arial Black
Arial Narrow
Comic Sans
Messaging News
Georgia Impact
Helvetica
Tahoma
Times New Roman
MS Trebuchet
Verdana
“Sans Serif” fonts. You will also find Arial, EM Trebuchet, and Helvetica, by default, in most operating systems and email software.
Arial, for example, is available in all versions of Microsoft Word. Gmail also offers it, and you can use it in all email programs, including Magileads.
For Helvetica, it is found by default in iCloud Mail. This is one of the most popular fonts for writing emails. Its rounded letters allow for visually pleasing text.
You can, of course, opt for other fonts to create your emails. However, keep in mind that your potential clients’ email software may not support some of them. In this case, they will be automatically replaced by one of those mentioned above.
As you may have understood, the easiest thing to do is to always use standard fonts and font sizes. If you really want to use specific fonts, consider specifying alternative fonts to avoid display problems.
Font sizes
Font size: avoid writing too small!
As for the font size, it should be large enough to make it easy to read the text on a mobile device. The minimum recommended size is 14px for this type of media.
As for headings, they should be at least 14px in size to provide good readability on computers. For mobile devices, choose a slightly larger size, namely 16px.
As for the line height, it should not be less than 22 pixels and no more than 24 pixels. Indeed, the goal is to allow your potential customers to read your message without straining their eyes.
As with any other document intended for reading, make sure you structure your emails well too. In addition to headings, include subheadings. if necessary.
Also, remember to always leave a space between each of your paragraphs. As a reminder, they shouldn't be too long. If possible, try not to exceed 70 characters per line.
Last but not least tips:
Avoid justifying your text! In fact, when the length of the lines is different in a paragraph, it becomes even easier to read. It is better to align the text to the left.
To differentiate your titles, you can choose to put them in a different color and font. However, be careful not to overdo it! Two different fonts and two colors are more than enough.
If you choose different colors for the text, select them so that they stand out enough from the background; we have a light-colored background, text in a darker color will stand out much better.
And there you have it, you now know more about the fonts and font sizes you should use in emails. Apply these few tips and you will see; whether they are personal, professional or business, your emails will be significantly more effective.
Try Magileads for free
—————————
Magileads is a prospecting automation software that allows you to easily manage all the complex aspects of your marketing processes.
Try Magileads for free in 14 days. click here .
Or book a demo to see how it works. click here .
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September 10, 2024
Sending email
To be successful with your email campaign , it is essential to always choose the right fonts and font sizes to use. Here are some tips that will allow you to properly format your emails so that you can write them easier to read .
If you want to embellish the content of your emails, never neglect typography . Make sure that your texts are perfectly legible, whatever the medium on which they will be displayed. Avoid fonts that are too condensed . Also avoid those where the space between letters is not standardized . You also have to take into account the page weight, height , width and flag
Prefer standard fonts and font sizes
By choosing standard fonts and font sizes , you can be sure that your emails usa email list will always look good , even on mobile devices . When writing them, use one of the following fonts:
Arial
Arial Black
Arial Narrow
Comic Sans
Messaging News
Georgia Impact
Helvetica
Tahoma
Times New Roman
MS Trebuchet
Verdana
“Sans Serif” fonts. You will also find Arial, EM Trebuchet, and Helvetica, by default, in most operating systems and email software.
Arial, for example, is available in all versions of Microsoft Word. Gmail also offers it, and you can use it in all email programs, including Magileads.
For Helvetica, it is found by default in iCloud Mail. This is one of the most popular fonts for writing emails. Its rounded letters allow for visually pleasing text.
You can, of course, opt for other fonts to create your emails. However, keep in mind that your potential clients’ email software may not support some of them. In this case, they will be automatically replaced by one of those mentioned above.
As you may have understood, the easiest thing to do is to always use standard fonts and font sizes. If you really want to use specific fonts, consider specifying alternative fonts to avoid display problems.
Font sizes
Font size: avoid writing too small!
As for the font size, it should be large enough to make it easy to read the text on a mobile device. The minimum recommended size is 14px for this type of media.
As for headings, they should be at least 14px in size to provide good readability on computers. For mobile devices, choose a slightly larger size, namely 16px.
As for the line height, it should not be less than 22 pixels and no more than 24 pixels. Indeed, the goal is to allow your potential customers to read your message without straining their eyes.
As with any other document intended for reading, make sure you structure your emails well too. In addition to headings, include subheadings. if necessary.
Also, remember to always leave a space between each of your paragraphs. As a reminder, they shouldn't be too long. If possible, try not to exceed 70 characters per line.
Last but not least tips:
Avoid justifying your text! In fact, when the length of the lines is different in a paragraph, it becomes even easier to read. It is better to align the text to the left.
To differentiate your titles, you can choose to put them in a different color and font. However, be careful not to overdo it! Two different fonts and two colors are more than enough.
If you choose different colors for the text, select them so that they stand out enough from the background; we have a light-colored background, text in a darker color will stand out much better.
And there you have it, you now know more about the fonts and font sizes you should use in emails. Apply these few tips and you will see; whether they are personal, professional or business, your emails will be significantly more effective.
Try Magileads for free
—————————
Magileads is a prospecting automation software that allows you to easily manage all the complex aspects of your marketing processes.
Try Magileads for free in 14 days. click here .
Or book a demo to see how it works. click here .
Form
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