SMEs + DIGITALIZATION Conference Agents of Change and Artificial Intelligence: Challenge and opportunity
Posted: Tue Feb 11, 2025 9:15 am
On November 22, the SMEs + DIGITALIZATION Conference took place . Agents of Change and Artificial Intelligence: Challenge and Opportunity. A morning of debate in which experts in digitalization presented the current situation of SMEs in terms of digitalization and the path to take, within the framework of the Digital Generation Agents of Change Program.
The Digital Generation Agents of Change Program was presented around two presentations .
To open the day we had:
Eduardo Ordóñez Alonso – General Director of GRUPO atu .
Victor Calvo-Sotelo – Managing Director of DigitalES.
Fernando Martínez – Executive Vice President of the Board of Trustees of the University-Business Foundation
Miguel Garrido – President of the Business Confederation of Madrid (CEIM-CEOE)
Miguel Sánchez Galindo – Director of the Innovation, Entrepreneurship and band database SMEs area of the School of Industrial Organization (EOI)
GO DIGITAL: I WANT TO. BUT IF I AM A SME, HOW?
The first discussion table:
Go digital: yes, I want to. But if I am an SME, how? The Agent of Change, the new professional figure.
It focused on the need for SMEs to face a necessary process of digital transformation and the role played in this process by the new professional figure of the Agent of Change , trained within the Digital Generation Agents of Change Program.
The experts who made up this panel were:
As a speaker María Armas Iglesias , Director of Digital Generation Agents of Change at the School of Industrial Organization (EOI).
The Digital Generation Agents of Change Program was presented around two presentations .
To open the day we had:
Eduardo Ordóñez Alonso – General Director of GRUPO atu .
Victor Calvo-Sotelo – Managing Director of DigitalES.
Fernando Martínez – Executive Vice President of the Board of Trustees of the University-Business Foundation
Miguel Garrido – President of the Business Confederation of Madrid (CEIM-CEOE)
Miguel Sánchez Galindo – Director of the Innovation, Entrepreneurship and band database SMEs area of the School of Industrial Organization (EOI)
GO DIGITAL: I WANT TO. BUT IF I AM A SME, HOW?
The first discussion table:
Go digital: yes, I want to. But if I am an SME, how? The Agent of Change, the new professional figure.
It focused on the need for SMEs to face a necessary process of digital transformation and the role played in this process by the new professional figure of the Agent of Change , trained within the Digital Generation Agents of Change Program.
The experts who made up this panel were:
As a speaker María Armas Iglesias , Director of Digital Generation Agents of Change at the School of Industrial Organization (EOI).