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Technology and business

Posted: Wed Jan 22, 2025 4:48 am
Don't make these mistakes when implementing a CRM in your company


Lack of support from the company's management . Any change in an organisation's processes or in the way of working requires effort, even when no one doubts its benefits. Managers are the first to be convinced in order to convey to the rest of the team the importance it deserves. If not, it will be difficult for the rest of the workers to adopt and trust the changes.


Not having a clear sales process . How do you denmark telegram data sell? Or rather, what sales phases do you follow and how do you interact with your customers? It is essential to have a clear understanding of your consumers' purchasing process in order to parameterize and adjust the CRM to the needs of your business.


Not defining metrics. Having a clear understanding of the sales process will allow you to define your KPIs (key performance indicators) and extract reports with relevant data on your business objectives. Without these metrics, the company cannot set goals or visualize the weak points where improvements are needed.