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Turn it into valuable insights for your next materials

Posted: Mon Jan 20, 2025 4:28 am
by sumonasumonakha.tu1
SaaS companies are very familiar with this idea — so put it to work in your favor. Collect data from your sales team to identify the public’s most common questions. That can be the foundation of your interactive content strategy since it helps you create unique paths for each customer. Notice that you need to connect your marketing team to this idea, but not only them.


Pass it along to sales, support, and any other department that may make good ecuador phone number data use of the data. Also, data-driven content aims at capturing information through natural engagement. A form field is not exactly the best interactive tool to play that role — a rich assessment or calculator is more effective. Interactive content is the highest quality data type because the user shares that data with you only.


so you create unique experiences for each customer. 4. Put it to work on behalf of sales reps Data is a real asset for companies, so extract the best you can from it. Interactive Content makes sales reps’ lives a lot easier by simply causing engagement. Create triggers that turn data into notifications for your sales team.