The goal behind the update is first and foremost
Posted: Sun Jan 19, 2025 6:42 am
Case in point - Google made similar changes to its mobile search interface last October. to improve usability. There have also been some minor tweaks to the SERP display to better highlight the brand, identify sponsored results, and more. Google launches continuous scrolling feature today, what impact will this have on paid advertising. What does this mean for SERP marketing. In the world of digital marketing, which has long revolved around achieving that coveted Google homepage placement, a few things are bound to change.
Here are some future development possibilities chinese malaysia data worth keeping an eye on. Homepage position still matters (but in a different way) Regardless of continuous scrolling or not, the average search engine user is still most likely to click on the entry closest to the top of a given SERP, so getting your site as close to the top as possible is definitely still a thing thing. But technically speaking, keeping the content on the homepage is less important.
As the barrier between page one to page six disappears, Google users will no longer have to make a clear decision to go from page one to page two and beyond. (According to research conducted by Chitika Insights, only 4.8% of users actually do this.) Instead, searchers will be able to simply scroll past what initially feels like an overly long homepage. This means that pages that might end up being relegated to the dreaded no-man’s land of page two and beyond have a better chance of being seen and attracting visitors.
Here are some future development possibilities chinese malaysia data worth keeping an eye on. Homepage position still matters (but in a different way) Regardless of continuous scrolling or not, the average search engine user is still most likely to click on the entry closest to the top of a given SERP, so getting your site as close to the top as possible is definitely still a thing thing. But technically speaking, keeping the content on the homepage is less important.
As the barrier between page one to page six disappears, Google users will no longer have to make a clear decision to go from page one to page two and beyond. (According to research conducted by Chitika Insights, only 4.8% of users actually do this.) Instead, searchers will be able to simply scroll past what initially feels like an overly long homepage. This means that pages that might end up being relegated to the dreaded no-man’s land of page two and beyond have a better chance of being seen and attracting visitors.