Keywords, description and youtube seo tags
Posted: Sat Jan 18, 2025 5:46 am
Even before making a video, it is necessary to define the keywords that will be used to develop its scenario , and the whole difficulty then lies in choosing those that are actually used by Internet users.
To do this, we advise you to list all the expressions that you would like to appear on YouTube and Google videos in relation to your business (and its products/services), then type them one by one into these search engines.
This will first of all allow you to better understand your competition , as well as to find, by ricochet, additional relevant keywords, and if you notice that the expressions you had thought of generate very few monthly searches – via Google Keyword Planner – use the “Keyword Ideas” function to find others.
That being said, you still have to make the video, and if you are belarus phone number library wondering about its length and quality, know that you will have to juggle between two conflicting imperatives.
In fact, Google “appreciates” short videos of decent quality, while YouTube is “fond” of videos of more than 5 minutes with very good quality.
In fact, our experience leads us to believe that longer videos tend to demonstrate greater engagement , hence better positioning, but you can reserve them only for certain aspects of your company presentation, and favor shorter and more "punchy" videos (1 to 2 min) for product/service details.
To do this, we advise you to list all the expressions that you would like to appear on YouTube and Google videos in relation to your business (and its products/services), then type them one by one into these search engines.
This will first of all allow you to better understand your competition , as well as to find, by ricochet, additional relevant keywords, and if you notice that the expressions you had thought of generate very few monthly searches – via Google Keyword Planner – use the “Keyword Ideas” function to find others.
That being said, you still have to make the video, and if you are belarus phone number library wondering about its length and quality, know that you will have to juggle between two conflicting imperatives.
In fact, Google “appreciates” short videos of decent quality, while YouTube is “fond” of videos of more than 5 minutes with very good quality.
In fact, our experience leads us to believe that longer videos tend to demonstrate greater engagement , hence better positioning, but you can reserve them only for certain aspects of your company presentation, and favor shorter and more "punchy" videos (1 to 2 min) for product/service details.