OPTIMIZING FORMS FOR LEAD GENERATION
Posted: Thu Jan 09, 2025 4:52 am
The CTA is the way to keep your readers and involve them for as long as possible on your blog or your site. It can be differentiated in different ways, whether in the structure of the text itself, the incentive to continue reading to other articles or pages of the site. It can also be materialized by the incentive to share on social networks or by a contact form. phone number list
The CTA has different objectives, three of which are essential. The first is to make the reader continue on the site while encouraging them to share the content they read. By encouraging sharing, we arrive at a second stage, that of involving the reader in the diffusion process.
This broadcast relay must in turn be converted into a potential customer, i.e. a lead. He therefore goes from reader to potential customer since he has continued the support process generated by the call to action.
A third important point is that the call to action allows to increase the natural referencing of the pages consulted. Indeed the CTA encourages to click on other pages, to increase the click rate and therefore gain visibility.
However, the call to action should not be aggressive. It should give the reader time to form a real impression of your know-how and skills while being supported. The support will encourage the latter to become a potential client.
If you want to see in a more pragmatic way what a call to action looks like, let yourself be carried away to the end of the article.
The CTA has different objectives, three of which are essential. The first is to make the reader continue on the site while encouraging them to share the content they read. By encouraging sharing, we arrive at a second stage, that of involving the reader in the diffusion process.
This broadcast relay must in turn be converted into a potential customer, i.e. a lead. He therefore goes from reader to potential customer since he has continued the support process generated by the call to action.
A third important point is that the call to action allows to increase the natural referencing of the pages consulted. Indeed the CTA encourages to click on other pages, to increase the click rate and therefore gain visibility.
However, the call to action should not be aggressive. It should give the reader time to form a real impression of your know-how and skills while being supported. The support will encourage the latter to become a potential client.
If you want to see in a more pragmatic way what a call to action looks like, let yourself be carried away to the end of the article.