Use meta description to increase click-through rate

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Meta description appears below the title of the web page in the search results. Although it is not one of the ranking factors of the Google algorithm, a meta description that makes good use of keywords and increases relevance can provide more detailed information for each page to make up for the Title tag. character limits to increase the click-through rate of search results.

4. Create Robots.txt to block specified web pages
A website that has been carefully planned must be fully included in Google’s search engine, right? But in fact, some of the web pages that affect rankings are easily overlooked: CMS backend control pages, pages that have not been officially completed, etc. Google will include them together and reduce the quality of the content. Therefore, using Robots.txt to record the blocked web pages can Prevent Google from including irrelevant content, thereby improving overall SEO quality.

5. Set up Google Analytics and Google Search Console
After completing the basic SEO settings, continuous monitoring venezuela whatsapp and finding room for improvement will become the next main work. Google Analytics provides a series of data for analyzing web pages and the overall website, including the way the audience enters the website, the browsing process on the site, etc., so as to find out the content that needs to be improved or retained. Many CMS on the market provide Google Analytics plug-ins, allowing users to easily set up without modifying the code.

Google Search Console focuses on providing insight reports on keyword performance, such as important information such as the ranking, exposure frequency and click-through rate of the keywords used in natural searches, to help users understand the search habits of the audience. If the user has already set up Google Analytics, there is no need to set up a separate Google Search Console code and ID and can be used directly.

Although SEO requires a long period of analysis and exploration of the search habits and preferences of the target customer group before it can be effective, handling the basic SEO to the best of your ability in the early stages of building a website can avoid various unprepared situations in the future.