Leverage your existing candidate and client relationships with retargeting
Posted: Tue Jan 07, 2025 5:17 am
Your business has undoubtedly interacted with tens of thousands of candidates over the last years. If you’re a recruitment agency, you probably also have a large list of past, current and prospective clients. But what are you doing to maximise the results you’re getting from people already predisposed to being hired by your company?
One of the things that social media has made possible is the ability to target updates and adverts at a list of users you specify. This is known in the marketing world as retargeting. You can retarget people who have visited belize whatsapp phone number your careers pages. Or you can retarget a list of email contacts from your ATS. Whilst not free, this approach can be extremely cost-effective. Speaking to Social-Hire, it’s not uncommon for such campaigns to attract candidates three times more effectively than a regular advertising campaign. So consider the option of putting your next campaign on Facebook or Twitter, right in front of the very people most likely to respond favourably to your business.
Get your team using an effective recruitment tool that streamlines your workflows and maximises your effectiveness.
Many recruiters are trying to operate using Outlook and Excel for candidate management. Or they’re being hamstrung by an ATS that is costly or has functional shortcomings (or both). You need to streamline your workflows and maximise your team’s effectiveness by having a tool that does everything you need, for free. Take Qandidate as an example. You can create your vacancies, brand you career site, set-up filter questions, make use of automated email templates, manage your candidates and invite them into your talentpool. Does your current solution do all of that and at zero cost? If not, it could be time to explore your alternatives.
One of the things that social media has made possible is the ability to target updates and adverts at a list of users you specify. This is known in the marketing world as retargeting. You can retarget people who have visited belize whatsapp phone number your careers pages. Or you can retarget a list of email contacts from your ATS. Whilst not free, this approach can be extremely cost-effective. Speaking to Social-Hire, it’s not uncommon for such campaigns to attract candidates three times more effectively than a regular advertising campaign. So consider the option of putting your next campaign on Facebook or Twitter, right in front of the very people most likely to respond favourably to your business.
Get your team using an effective recruitment tool that streamlines your workflows and maximises your effectiveness.
Many recruiters are trying to operate using Outlook and Excel for candidate management. Or they’re being hamstrung by an ATS that is costly or has functional shortcomings (or both). You need to streamline your workflows and maximise your team’s effectiveness by having a tool that does everything you need, for free. Take Qandidate as an example. You can create your vacancies, brand you career site, set-up filter questions, make use of automated email templates, manage your candidates and invite them into your talentpool. Does your current solution do all of that and at zero cost? If not, it could be time to explore your alternatives.