But this requires some adaptations french polynesia email list 150000 contact leads to maximize their reach: prefer native videos unlike youtube videos shared on social networks, a native video uses the preferred format of the platform concerned, and thus naturally integrates into the content of the site. In addition, this type of video is favored by the platforms. Thus, facebook native videos generate x more engagement than a classic video quintly, . Favor short formats scrolling the action of scrolling down a page is particularly powerful on social networks.

To capture and maintain the attention of your target, it is better if your video does not last for hours! -second videos are shared more often than -second to -minute videos. To attract and retain the attention of internet users, while having the space to express yourself, it is recommended to post content of one to two minutes maximum . Optimize the first few seconds on facebook and linkedin, videos start automatically when they appear on a user's news feed.